There are many ways to optimize a website, but there are some SEO tips that you can implement immediately to start seeing results. Content is king, as are Meta descriptions and Inbound links. Use the tool below to find out which of your competitors have the most valuable keywords. You can use this information to brainstorm topic ideas. Implementing one of these tips may not get you the desired results, but implementing all 12 can help you achieve your SEO goals.
Content is king
If you’re doing SEO for a website, you’ve probably heard that content is king. But what exactly does this mean? What exactly do you mean by “content is king?” First of all, content should solve a problem for your readers. It should be of value to your readers and attract them to stick around. Make your content unique from other blogs on the internet. Write content that makes your readers want to share your content with others.
Meta descriptions are king
You can influence the meta description for your own website if you write articles for another website. If you’re writing for a client website, you can work with the client on meta descriptions, or you can simply put drafts on the client’s site and leave the publishing up to them. Either way, you should have a meta description for your articles. It’s important to include it in your meta description, as this is what will draw your readers in.
Inbound links are king
Inbound links are important in search engine optimization, and you should never overlook the importance of obtaining quality backlinks. These links build brand awareness and improve your website’s positioning against the key players in your niche. Getting inbound links from these players is a sure-fire way to put your website ahead of the competition. It’s a good idea to contact an SEO expert for advice on this topic.
Video is king
If you’re looking to rank in the search engine results for your target keywords, your video content needs to be optimized for the web. There are several SEO tips for creating a compelling video. Firstly, the length of the video is a major factor. A one-to-two-minute video is more likely to be viewed by viewers. Moreover, shorter videos tend to have higher viewership than longer videos. It’s also important to remember that video content is easily shareable across several social media networks.
Site speed is king
While site speed isn’t a direct ranking factor, it certainly influences SEO. Google has said that a fast site is better than a slow one, and in recent months they’ve made this a factor in mobile searches. Interestingly, Google stressed that the change only affects sites that are slow – those that are faster than average won’t benefit from it. The changes, however, suggest that Google is paying more attention to site speed across the board.
Social media is king
You may have heard the saying, “content is king.” That is certainly true, but if you’re only posting content on your brand’s website, you’re missing out on a huge opportunity. Social media can boost your SEO rankings, even for small businesses. Besides, social media updates can help you reach a wider audience, which can ultimately increase traffic to your site. Here are some tips to help you get started with social media for SEO.